Champion Brand: Continuously Leading the Market
As a leader in the new energy vehicle (NEV) sector, BYD has consistently driven the vigorous development of the NEV market. The Song PLUS series, a powerful hit within the Ocean Network lineup, has repeatedly won monthly sales championships in the SUV, NEV, and even across all passenger car categories. It is the fastest NEV SUV series from a Chinese brand to achieve sales of 500.000 units, making it a well-deserved champion series within the BYD Ocean Network.
With continuous validation and feedback from over 500.000 owners, the Song PLUS Champion Edition has advanced, adhering to the philosophy of user-centric design. The upgrade focuses on the core elements that 500.000 users care most about, including safety, design, range, cost of ownership, and quality. With comprehensive enhancements in aesthetics, performance, and experience, the Song PLUS Champion Edition aims to redefine the value benchmark in the NEV and SUV sectors with its stronger overall capabilities.
Champion Product: Continuous Advancement for Users
The Song PLUS Champion Edition adopts the Ocean Aesthetics design philosophy, achieving an aesthetic upgrade with a more minimalist and stylish look. Features such as the sparkling wave combination headlights and the ocean star through-type taillights reflect a design philosophy inspired by nature, presenting a fresh oceanic style. Additionally, the series now offers new body colors, Celestial Blue and Misty Grey, providing users with a fresh visual impact.
To meet users' demands for longer range and lower energy consumption, the Song PLUS Champion Edition brings significant performance upgrades. The Song PLUS DM-i Champion Edition offers pure electric ranges of 110 km and 150 km (NEDC), with a fuel consumption of just 4.5L/100KM when the battery is depleted, and a comprehensive range of up to 1250 km. The Song PLUS EV Champion Edition has a range upgrade to 520 km and 605 km (CLTC), equipped with an eight-in-one electric drive system and a wide-temperature domain heat pump system, with an energy consumption of just 13.86 kWh per 100 km. It can charge from 30% to 80% in 30 minutes. With longer range and lower energy consumption, it covers more driving scenarios, ensuring a worry-free experience for users.
The Song PLUS Champion Edition continues BYD's strong safety legacy, featuring ultra-safe blade batteries, the DiPilot intelligent driving assistance system, a 360° HD transparent panoramic imaging system, and APA fully automatic parking, providing comprehensive safety coverage from hardware to software, and from passive to active safety. It also features the DiLink intelligent networking system, integrated ultra-comfortable seats, dual 15W wireless phone charging, and other rich configurations. Notably, the 150 km version of the Song PLUS DM-i Champion Edition comes standard with FSD frequency-variable damping shock absorbers, delivering a higher-quality ride experience. Additionally, the 150 km version’s VTOL mobile power station boasts a maximum discharge power of 6 kW, enhancing the overall user experience.
Champion Quality: Building Outstanding Reputation
Behind the choice of over 500.000 users is the champion quality and excellent reputation of the Song PLUS series. Since its launch, the Song PLUS has consistently topped the NEV popularity and attention rankings on mainstream media platforms, with ratings significantly exceeding the average for vehicles in the same price range, garnering rave reviews. Now, with the release of the Song PLUS Champion Edition, it is set to further solidify the champion status of the Song PLUS series.
The Song PLUS Champion Edition comes with an upgraded and refreshed look, offering comprehensive enhancements in champion product capabilities. It meets users' expectations for a high-value SUV and elevates the travel experience in the compact SUV segment to a new height, setting a new value benchmark in the 150.000-200.000 yuan SUV market. This will further strengthen the Song PLUS model's position as the champion in the NEV SUV market. Starting from June 19th, customers who order the vehicle can enjoy multiple benefits. They can place an order online through the BYD Auto app or mini-program, or visit a dealership to personally experience the endless charm of the champion product.
